As a digital marketer, I know how tough it can be to thrive in this fast-paced industry without the right skills. We all know that Digital marketing constantly evolves, and finding a better place for upskilling can be challenging. With so many colleges focused on paper qualifications, the flood of HNDs, Diplomas, and Degrees can be overwhelming. As professionals, we don’t have years to spend on polishing our skills. Finding a right program that provides the right practical knowledge can feel like searching for a needle in a haystack nowadays. That’s where APIDM stands out.
APIDM has built a strong reputation as a trusted digital marketing institute, with over a decade of dedicated work. APIDM’s programs cater to all skill levels, bridging skill gaps and empowering dreams, with a continuously updated curriculum that benefits thousands of students worldwide from school leavers to top level professionals. I’m proud to say I honed my digital marketing skills at APIDM, joining thousands of students worldwide who have benefited from their programs.
Let’s look at some of APIDM’s alumni achievements:
According to LinkedIn statistics, APIDM has produced over 1,250 graduates working worldwide currently. In the UAE, 97 alumni are making waves; in Australia, 81; in Canada, 33; and in the UK 49, not only that, but many are also still working in esteemed organizations in Sri Lanka, such as Dialog Axiata PLC, Dilmah Tea, the Capital Maharaja Group, the Sri Lanka Institute of Marketing, Ogilvy Digital Sri Lanka, and Sampath Bank to name a few.
APIDM’s recent graduation ceremony, held at Marino Beach Hotel in Colombo on November 3, 2024, was a significant milestone. They celebrated the achievements of 200 plus newly skilled digital marketing professionals, all ready to make a massive impact in the industry. The event was honoured by the presence of our Guest of Honour, Gamika de Silva, Group CMO of Janashakthi Group, alongside APIDM’s Co-founder and CEO, Amitha Amarasinghe, and the esteemed faculty.
Ai (Artificial Intelligence) and APIDM
APIDM has always been at the forefront of AI, in the industry, launching the innovative “Generative AI in Modern Marketing” program just as ChatGPT began transforming the field in 2023. led by experts AI Implementation Specialist Isar Meitis, Digital Strategist and Co-founder Amitha Amarasinghe, Brand Identity Designer Indika Jayatilake, and Copywriter and Brand Messaging Strategist Nazreen Rami. It’s a cutting-edge program that prepares the students to leverage AI in their digital strategies.
At this year’s graduation ceremony, APIDM also unveiled a special guest: ALGO, (APIDM’s Learning Guide Operator) This AI-powered learning companion is set to be integrated into the Learning Management System soon, offering students personalized support on their digital marketing journeys. ALGO’s live demonstration was a show-stopping moment at the event, giving attendees a glimpse into the future of learning at APIDM.
APIDM remains committed to supporting the alumni in their lifelong learning journey and couldn’t be prouder of all they’ve achieved.
Congratulations to all APIDM graduates!
